About SWAPP

SWAPP builds Frank — an agentic AI architect that reads and writes the live BIM model inside Autodesk Revit and Graphisoft ArchiCAD, executing real documentation, modeling, and QA work for many of the world’s leading architecture firms. We pair deep architectural domain knowledge with optimization, computational geometry, and modern AI to put genuine automation on the critical path of production. Our team brings together architects, engineers, AI researchers, and data scientists across Tel Aviv and the US.

The role

Frank is a genuinely new kind of product, and the architecture world is just discovering what it can do. As our Growth Marketing Lead, you own how we reach architecture firms — demand generation, content, product positioning, and the launches that put Frank in front of the right people.

What you’ll do

Build and run demand generation across channels — content, email, events, and the website.
Own positioning and messaging for Frank, in close partnership with product and leadership.
Produce credible, technical-but-clear content that resonates with architects and BIM leaders.
Measure what works and double down — pipeline, not vanity metrics.

You are

5+ years in B2B growth / product marketing, ideally for technical or vertical SaaS.
A strong writer who makes complex products clear without dumbing them down.
Data-driven and comfortable owning a number.
Excited to market to a specialized, expert audience.

Bonus

Experience marketing to AECO, design, or engineering audiences.
Hands-on with marketing tooling and analytics.

Working at SWAPP

Work directly with a senior, product-driven team and see your work reach leading firms fast.
Real ownership and impact from day one, on a product on the critical path of real projects.
We value curiosity, candor, and a Be-Nice attitude — genuine care for your teammates and our customers.

Apply for this job

Tell us a little about yourself and attach your CV — we read every application.